Thursday, June 9, 2011

Check It!

When I talk to people about being eco-friendly and wearing materials that are environmentally safe, I am almost always asked: "So, how do I know if it's eco-friendly?".

That is a great question.


To be honest, I have no idea...

...kiiiiddddinnngg.
Okay, I do have an idea. A very simple one. 


It's called a "Clothing Label" (weird, I know, who would call it that?) and looks a little something like that picture above.

Reading the label before you buy something will not only help you discern whether or not it's an eco-friendly garment, it will also make you look really neurotic and weird  cool and sophisticated by being so intelligent as to interpret those mind-boggling labels with lot's of numbers and funny shapes.

Soon you'll be well-versed in textiles and fabrics:
"Polyester?! Mais, non!"
"Modal! Oh la la, c'est chic est tres comfortable"
....except, you most likely won't be speaking french, unless you can speak it, then by all means...


When you're on a hunt for eco-friendly labels while shopping, scouring the store with wild, crazy eyes, foaming at the mouth, panting like a dog--or is that just me? yah? okay-- reading countless labels seems tedious, but all you have to do is keep an eye out for two simple things:
1) Material
2) Where it was made; as in, "Made in..." 

Check out this little number above. Just by looking at the top you can tell that it's eco-friendly. Tags that say "Made in U.S.A." (if that is where you are located) can signify that there was less of a carbon footprint made because the garment wasn't transported miles across the globe. Also, it helps the economy by supplying jobs for those working within it, making the country less dependent on outside sources for production and labor!


Now did I say simple, or did I say simple?
...I really did say it though.

Most of the time, if a company is advocating environmental awareness they will promote this by notifying the buyer that their garment is "Eco-friendly" or "Organic" (maybe even "Recycled" if you're getting crafty) by printing it on their tags.

If not, it is your job to check yo tagz! 



It's good to keep an eye out for these Clothing Certification Labels, which are labels for eco-friendly certified clothing. They may be associated with these reliable and legitimate organizations:

                        
             -One Percent For the Planet 

This amazing company created an alliance of businesses who come together through One Percent to build up a legion of enterprises who are committed to bettering the planet.




 

This Dutch organization was founded as a way to promote total transparency in the supply chain in the fashion industry. They are committed to making sustainability and social awareness in the industry a "common practice". 
 


Have fun!
Peace, Love, and Sustainable Tagz<3

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